Rich people are different from the rest of us. Their wants and needs involve parameters and details completely foreign to the proletariat. While we use our vehicles for transportation, utility and sport, the rich view their automobiles as a necessary accoutrement to their elevated lifestyles.
For the ultra-wealthy, an appropriate equivalent might be an original Remington bronze or Picasso painting. And just as they need art in their mansions, they need beautiful transportation. The 2010 Rolls-Royce Ghost lives up to those lofty requirements by simultaneously being a rolling work of art and a status symbol beyond reproach.
Like access to the Queen, our time with the Ghost was strictly limited, so comprehensive driving impressions will have to wait. But what we did get was a rare glimpse into what the world's richest inhabitants will enjoy when the Ghost goes on sale this year. And as you'd expect, life is good on this side of the financial Bell Curve.
The 2010 Rolls-Royce Ghost is the latest model to come from this storied manufacturer, and it's positioned as the brand's entry-level vehicle. At a quarter-million dollars worth of starting price, that's quite a misnomer. But considering its Phantom sibling will set you back $380,000 and its namesake forebears -- the 1906-'26 Silver Ghosts are typically valued in the millions, perhaps the new Ghost is a relative bargain.
The 2010 Rolls-Royce Ghost luxury sedan comes in a single four-door body style in one well-equipped trim level. Standard feature highlights include 19-inch alloy wheels, an active air suspension, a sunroof, front and rear parking sensors, keyless entry/ignition, auto-dimming mirrors, rain-sensing wipers, automatic xenon headlights, power-closing rear doors, leather seating and trim, a pair of umbrellas stored within the front doors, heated front and rear seats, 10-way power and massaging front seats, four-zone automatic climate control, Bluetooth, a navigation system, adaptive cruise control and a 16-speaker premium audio system with a 12.5GB hard drive music server, satellite radio, a CD/DVD player and USB/auxiliary audio inputs.
Options are seemingly limited by the buyer's imagination and finances, as one may choose such items as finely crafted wooden drop-down picnic tables, twin rear DVD monitors (with a six-disc changer) and individual "lounge" seating for the rear compartment complete with massaging seats and a cooler between the seats. The Driver's Assistance Systems package adds lane departure warning, automatic high beams, a head-up display and a night-vision camera. Although a dozen exterior colors, along with a choice of eight leather and five wood trims will be offered as standard fare, those seeking more exclusivity will be able to customize their Ghost any way they see fit through the company's bespoke program
Rolls Royce Ghost 2010 Front
Rolls Royce Ghost 2010 Back
Rolls Royce Ghost 2010
Rolls Royce Ghost 2010 Interior
Inside View Rolls Royce Ghost 2010
Rolls Royce Ghost 2010 Interior
Rolls Royce Ghost 2010 Engine
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